1 HISTORICAL DEVELOPMENT OF CSR
CSR is the concept of management theorists that begins from half of the 20th century. For the layout is considered the year 1953, when Bowen publishes his book Social Responsibilities of the Businessman, which indicates the first definition of social responsibility. In 60th of the last century, comes another economist K. Davis with the new definition so-called Iron law of responsibility which says that the enterprise has economic and legitimate liabilities and also legal obligations to the society and if their long-term venture fails, the society may withdraw the right company to do business.
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